How we edit

Method

From brief to publish

Retention systems, not random cuts. Every retainer follows the same operating spine — scoped tightly by package.

1. 01

   Discovery call

   We map audience, drop-off hypotheses, and publish rhythm. You leave with a written brief and a clear package recommendation.

   Clip Engine · Channel OS · Revenue Partnership

2. 02

   Retention brief

   We mark where viewers leave, then design the edit to pull them through. Pretty is optional; hold is required.

   Channel OS · Revenue Partnership

3. 03

   Ingest & organize

   Footage lands in a structured bin system. Rough selects and silence maps speed assembly without sanding off craft.

   Clip Engine · Channel OS · Revenue Partnership

4. 04

   Assembly edit

   Long-form gets chapter logic; shorts get hook-first cold opens. Every cut earns its place against retention.

   Clip Engine · Channel OS · Revenue Partnership

5. 05

   Neuroscience pass

   Optional on Channel OS; core on Revenue Partnership. We place pattern interrupts where drop-off historically spikes.

   Channel OS add-on · Revenue Partnership

6. 06

   Motion · 3D · sound

   Motion and 3D are scoped to package goals. Sound design supports pacing, not decoration.

   Channel OS · Revenue Partnership

7. 07

   Color · mix · QC

   Deliverables match platform specs. Nothing hits Frame.io until the QC checklist is clean.

   Clip Engine · Channel OS · Revenue Partnership

8. 08

   Revisions

   Feedback stays timestamped. Preference churn outside scope does not restart the cut.

   Clip Engine: 2/clip · Channel OS / RP: unlimited in-scope

9. 09

   Publish & learn

   Monthly or bi-weekly KPI review by package. The system compounds; one-off edits do not.

   All retainers

Stack

Softwares that ship the system

Grouped by job — not a logo wall. AI accelerates selects; humans own the retention craft.